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Art as medicine: Doctors in this Swiss town prescribe free museum visits as art therapy

Published on: Mar 24, 2025, 15:52:45 IST
AP | Posted by , Switzerland
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Swiss town launches art therapy initiative with doctor-issued museum passes. (Unsplash)
Swiss town launches art therapy initiative with doctor-issued museum passes. (Unsplash)

Neuchâtel introduces 'museum prescriptions' allowing residents to visit local museums as part of their medical treatment, funded by local authorities.

The world’s woes got you down? Feeling burnout at work? Need a little something extra to fight illness or prep for surgery? The Swiss town of Neuchâtel is offering its residents a novel medical option: Expose yourself to art and get a doctor’s note to do it for free.

Under a new two-year pilot project, local and regional authorities are covering the costs of “museum prescriptions” issued by doctors who believe their patients could benefit from visits to any of the town’s four museums as part of their treatment.

Art as therapy: A prescription for better health

The project is based on a 2019 World Health Organization report that found the arts can boost mental health, reduce the impact of trauma and lower the risk of cognitive decline, frailty and “premature mortality,” among other upsides.

Art can help relax the mind — as a sort of preventative medicine — and visits to museums require getting up and out of the house with physical activity like walking and standing for long periods. Neuchatel council member Julie Courcier Delafontaine said the COVID crisis also played a role in the program's genesis. “With the closure of cultural sites (during coronavirus lockdowns), people realized just how much we need them to feel better.”

She said so far some 500 prescriptions have been distributed to doctors around town and the program costs “very little." Ten thousand Swiss francs (about $11,300) have been budgeted for it. If successful, local officials could expand the program to other artistic activities like theatre or dance, Courcier Delafontaine said. The Swiss national health care system doesn’t cover “culture as a means of therapy,” but she hopes it might one day if the results are positive enough.

Marianne de Reynier Nevsky, the cultural mediation manager in the town of 46,000 who helped devise the program, said it built on a similar idea rolled out at the Fine Arts Museum in Montreal, Canada, in 2019. She said many types of patients could benefit.

“It could be a person with depression, a person who has trouble walking, a person with a chronic illness,” she said near a display of a feather headdress from Papua New Guinea at the Ethnographic Museum of Neuchatel, a converted former villa that overlooks Late Neuchatel. Part of the idea is to get recalcitrant patients out of the house and walking more.

Doctors swap pills for culture to get patients moving

Dr. Marc-Olivier Sauvain, head of surgery at the Neuchatel Hospital Network, said he had already prescribed museum visits to two patients to help them get in better shape before a planned operation. He said a wider rollout is planned once a control group is set up. For his practice, the focus will be on patients who admit that they’ve lost the habit of going out. He wants them to get moving.

“It’s wishful thinking to think that telling them to go walk or go for a stroll to improve their fitness level before surgery” will work, Sauvain said on a video call Saturday, wearing blue scrubs. “I think that these patients will fully benefit from museum prescriptions. We’ll give them a chance to get physical and intellectual exercise.”

“And as a doctor, it’s really nice to prescribe museum visits rather than medicines or tests that patients don’t enjoy,” he added. “To tell them ’It’s a medical order that instructs you to go visit one of our nice city museums.'” Some museum-goers see the upsides too.

“I think it’s a great idea,” said Carla Fragniere Filliger, a poet and retired teacher, during a visit to the ethnography museum. “There should be prescriptions for all the museums in the world!”

  • Akanksha Agnihotri
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    Akanksha Agnihotri

    Akanksha Agnihotri is a lifestyle journalist with over 3 years of experience. She is a psychology graduate and holds a postgraduate diploma in Radio and Television Journalism from the Indian Institute of Mass Communication, Delhi, where she graduated as a gold medalist. Originally from Bhopal, the beautiful capital of Madhya Pradesh, she draws inspiration from the city’s rich cultural heritage and layered storytelling traditions that subtly shape her narrative voice. She writes extensively about fashion, beauty, health, relationships, culture, and food, exploring everything from trending styles and runway moments to wellness routines and mindful living. Passionate about meaningful and candid conversations, she enjoys interviewing celebrities, doctors, designers, and film personalities, diving into discussions on fitness, beauty, mental health, and everything fun in between. With a keen eye for trends and a thoughtful understanding of human behaviour, she brings depth, sensitivity, and authenticity to her stories, ensuring they resonate with a wide and diverse audience. When she’s not working, you’ll usually find her lost in a book, planning her next mountain trek, or mapping out spontaneous travel escapes. She loves discovering new authors, revisiting old favourites, and spending quiet afternoons in museums soaking in art, history, and culture. An avid bird-watching enthusiast, she finds joy in early morning walks, spotting rare birds, and reconnecting with nature. Whether sipping coffee while journaling her thoughts or exploring hidden corners of a new city, she constantly seeks inspiration in everyday moments that often turn into compelling story ideas.Read More

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