Love Island winner Amaya Papaya shares perfume collab with Selena Gomez | Watch
Love Island’s Amaya Papaya teams up with Selena Gomez’s Rare Beauty, showing off the brand’s dreamy new perfume in a glam, scent-sational Instagram reel.
Love Island USA’s breakout star Amaya Papaya is stepping into the world of beauty - one spritz at a time. The fan-favorite reality star and influencer just dropped a playful Instagram reel featuring Rare Beauty’s much-anticipated perfume, Rare Eau de Parfum. With a cheeky caption, “Spray the perfume so much it’s our new oxygen” - Amaya effortlessly embodied the scent’s irresistible charm.

In the reel, Amaya is seen giving herself a generous spritz before heading out, raving about how much she “loved this new smell” and can’t wait to wear it daily. It's lighthearted, glam and so very Amaya.
Selena Gomez’s scent-sational launch
Rare Eau de Parfum is Rare Beauty’s first foray into fragrance, and it’s already creating a buzz ahead of its August 7 launch. Described as warm, sweet and slightly spicy, the scent blends caramel, pistachio, and pink pepper with heart notes of vanilla and cocoa. It settles into a soft base of sandalwood and musk - basically, it’s sunshine in a bottle.
What makes it even more special? The bottle design is accessibility-first, created in collaboration with hand therapists to ensure everyone can spritz with ease. Selena Gomez really said: beauty for all.
In addition, Rare Beauty is also launching four Fragrance Layering Balms, letting fans create custom scent profiles that feel just as unique as they are.
Amaya is in her it-girl era
Since winning over hearts on Love Island Season 7, Amaya Papaya (real name Amaya Espinal) has continued to shine - on screen, online, and now, in the beauty world. With her charm, humour, and undeniable glow, Amaya is clearly just getting started.
You'll want to keep your eyes peeled for more. And maybe grab that perfume!
ABOUT THE AUTHOREshana SahaEshana Saha is a fresh face in lifestyle and cultural journalism, bringing a refined, multidisciplinary perspective to the intersection of entertainment, fashion and holistic wellbeing. With less than a year of professional experience, she has quickly adapted to high-pressure editorial environments and currently works full-time with HT Media. Prior to this, she interned for nearly six months with Hindustan Times’ entertainment and lifestyle vertical, where she gained hands-on experience in digital reporting, trend analysis and editorial storytelling. Based in New Delhi, Eshana specialises in comprehensive coverage of major cultural moments — from international film press tours to the curated aesthetics of global fashion showcases, award shows and music-centred events. She holds a Bachelor’s degree in English from St Xavier’s University, Kolkata, and a Master’s degree in English from the University of Delhi, equipping her with a strong academic foundation and a keen ability to deconstruct complex cultural trends into clear, high-impact narratives. Beyond the red carpet, Eshana has developed a growing focus on health and wellbeing reporting. She bridges the gap between celebrity-driven trends and practical, evidence-informed lifestyle advice, ensuring her work remains both aspirational and grounded in editorial rigour. She has extensively covered the health implications of Delhi’s air pollution crisis, while also playing a key role in amplifying expert-led insights on women’s health and mental wellbeing, helping translate complex medical perspectives into informed, impactful public awareness. An artist at heart, she explores multiple creative forms — from visual arts and music to culinary experiments — and brings a creative’s eye for nuance, texture and detail to every story. Whether analysing runway dynamics or examining emerging wellness movements, she remains committed to accuracy and the highest standards of contemporary journalistic ethics.Read More

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